B2B Content Ideas

4 min

10 B2B Case Study Examples to Steal Ideas From

Buyers need solid proof that your product or service is worth the investment. Use these examples to help frame your next case study.

Prepare Your Content Strategy for the Fall

Reva Harris

2 min

Prepare Your Content Strategy for the Fall

What can you do to shift your content strategy for the fall of 2020? Focus on the bottom line.

The Lowdown on Original Research Content

Reva Harris

4 min

The Lowdown on Original Research Content

Original research is one of the most valuable types of content you can create. Here’s a breakdown of what you need to know about it.

Eye-Opening Content Marketing Statistics to Help You Sharpen Your Strategy

Reva Harris

2 min

Eye-Opening Content Marketing Statistics to Help You Sharpen Your Strategy

If you want your content to stand out, speak to your audience’s needs, and solve your marketing challenges, start here.

Consensus-Building Content: Why You Need It and How to Create It

Reva Harris

3 min

Consensus-Building Content: Why You Need It and How to Create It

The B2B buying process is complicated and crowded with stakeholders. Help them get on the same page with content.

4 Key Marketing Assets for Relationship Selling

Reva Harris

2 min

4 Key Marketing Assets for Relationship Selling

Relationship sellers are under pressure to be thought leaders. Here are four essential assets to build credibility and seal the deal.

Are You Repurposing Your Webinar Content?

Reva Harris

2 min

Are You Repurposing Your Webinar Content?

Get the most out of your webinars by repurposing the content. Here's how.

A B2B Content Idea-Starter that’s Right Under Your Nose

Reva Harris

2 min

A B2B Content Idea-Starter that’s Right Under Your Nose

Customer pain points are typically the focus of content marketing efforts. But your pain points are a source of content too. Hear me out....

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