Reva Writes
6-Month Content Jumpstart
Do you want to formalize your content marketing efforts, but don’t know where to start? I’ll help you develop a content strategy that not only differentiates your brand but also resonates with your audience’s deepest needs.
You’ll get a six-month content strategy tailored specifically for your business.
What’s included
Mission and Goals
Clarifying what you aim to achieve with your content.
Themes and Topics
Identifying key themes and specific content topics that align with your mission.
SWOT Analysis
Evaluating strengths, weaknesses, opportunities, and threats in your current content approach.
Content Recommendations
Detailed guidance on the best content mediums, distribution strategies, and how to effectively work with subject matter experts.
Here’s how we’ll work together
1. Kickoff Call
We begin with an in-depth conversation so I can understand your business and content goals.
2. Content Audit
I perform a thorough review of your current content to identify what’s working and what needs improvement.
3. Competitor Analysis
I analyze your competitors to understand how they’re positioning themselves and identify gaps you can exploit.
4. Basic Keyword Research
I pinpoint the most common and relevant search terms your audience is using to find content in your industry. This will be an element of my audience research and not a full-scale SEO strategy and plan.
5. Audience Listening/Interviews
I gather insights directly from your target audience to inform content creation.
6. SME Interviews
To enhance your content credibility and relevance, I extract valuable knowledge from your internal experts.
7. High-Level Content Plan
I’ll deliver a comprehensive content strategy for the next six months that includes key topics, content creation guidance, metrics to track, and a roadmap to guide your activities. You’ll have a clear, actionable content strategy that provides tangible direction and measurable results—not just theoretical advice.
8. Review Sessions
At the three-month and six-month marks, we’ll evaluate the performance of your content and make necessary adjustments to optimize results.
Without a sound content strategy, you risk wasting resources on content that fails to engage, miss the opportunity to highlight your brand’s unique strengths, and lose momentum in establishing your market presence.
Why should you work with me?
With a proven track record of delivering impactful content strategies for both clients and in-house teams, I bring a unique combination of deep listening, strategic questioning, and the ability to extract compelling insights from experts and founders.
My experience as an in-house marketer ensures I understand the nuances of your business, and I’m committed to providing a
strategic partnership that’s as supportive as it is effective.
